{"id":12774,"date":"2026-06-29T00:43:13","date_gmt":"2026-06-28T17:43:13","guid":{"rendered":"https:\/\/tct.vn\/blog\/giai-mat-nguc-dematerialization-cach-khoi-phuc-cuoc-song-cua-chung-ta-bang-nhung-chiec-thuoc-nho\/"},"modified":"2026-06-29T00:43:13","modified_gmt":"2026-06-28T17:43:13","slug":"giai-mat-nguc-dematerialization-cach-khoi-phuc-cuoc-song-cua-chung-ta-bang-nhung-chiec-thuoc-nho","status":"publish","type":"post","link":"https:\/\/tct.vn\/blog\/giai-mat-nguc-dematerialization-cach-khoi-phuc-cuoc-song-cua-chung-ta-bang-nhung-chiec-thuoc-nho\/","title":{"rendered":"Gi\u1ea3i M\u1eadt Ng\u1ee5c Dematerialization: C\u00e1ch Kh\u00f4i Ph\u1ee5c Cu\u1ed9c S\u1ed1ng C\u1ee7a Ch\u00fang Ta B\u1eb1ng Nh\u1eefng Chi\u1ebfc Th\u01b0\u1edbc Nh\u1ecf"},"content":{"rendered":"<p><html><body><\/p>\n<div>\n<div class=\"entry-content wp-block-post-content is-layout-constrained wp-block-post-content-is-layout-constrained\">\n<p class=\"wp-block-paragraph\" id=\"speakable-summary\">Silicon Valley c\u00f3 \u0111ang x\u00e2y d\u1ef1ng nh\u1eefng th\u1ee9 sai l\u1ea7m kh\u00f4ng?<\/p>\n<p class=\"wp-block-paragraph\">M\u1eb7c d\u00f9 c\u00f3 t\u1ef1a \u0111\u1ec1 h\u01b0\u1edbng d\u1eabn t\u1ef1 gi\u00fap \u0111\u1ee1, t\u00e1c gi\u1ea3 Ian Bogost trong cu\u1ed1n s\u00e1ch s\u1eafp t\u1edbi &#8220;V\u1eadt nh\u1ecf: C\u00e1ch s\u1ed1ng cu\u1ed9c s\u1ed1ng \u00fd ngh\u0129a h\u01a1n&#8221; \u0111\u00e3 \u0111\u1eb7t ra m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi nghi\u00eam t\u00fac v\u1ec1 c\u00e1ch c\u00f4ng ngh\u1ec7 \u0111\u00e3 bi\u1ebfn \u0111\u1ed5i tr\u1ea3i nghi\u1ec7m c\u1ee7a ch\u00fang ta v\u1edbi th\u1ebf gi\u1edbi v\u1eadt ch\u1ea5t. S\u1eed d\u1ee5ng b\u00e0i vi\u1ebft n\u1ed5i ti\u1ebfng c\u1ee7a Bogost tr\u00ean The Atlantic v\u1ec1 s\u1ef1 suy gi\u1ea3m c\u1ee7a xe tay c\u00f4n, cu\u1ed1n s\u00e1ch &#8220;V\u1eadt nh\u1ecf&#8221; cho r\u1eb1ng nhi\u1ec1u kh\u00eda c\u1ea1nh trong cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y &#8211; t\u1eeb \u00f4 t\u00f4 \u0111\u1ebfn c\u1eeda \u0111\u1ebfn nh\u00e0 v\u1ec7 sinh &#8211; \u0111\u00e3 tr\u1edf n\u00ean kh\u00f4ng c\u00f2n v\u1eadt l\u00fd.<\/p>\n<p class=\"wp-block-paragraph\">&#8220;Th\u1ef1c ch\u1ea5t, \u0111\u00f3 l\u00e0 \u00fd t\u01b0\u1edfng r\u1eb1ng ch\u00fang ta \u0111\u00e3 tr\u1edf n\u00ean c\u00e1ch ly kh\u1ecfi th\u1ebf gi\u1edbi c\u1ea3m gi\u00e1c v\u00e0 l\u00fd do khi\u1ebfn \u0111i\u1ec1u n\u00e0y x\u1ea3y ra l\u00e0 nh\u1eefng c\u00f4ng ngh\u1ec7 ti\u1ec7n l\u1ee3i&#8221;, Bogost n\u00f3i v\u1edbi t\u00f4i, m\u1eb7c d\u00f9 anh \u1ea5y nhanh ch\u00f3ng th\u00eam r\u1eb1ng c\u00f4ng ngh\u1ec7 kh\u00f4ng ph\u1ea3i l\u00e0 y\u1ebfu t\u1ed1 duy nh\u1ea5t g\u00e2y ra s\u1ef1 thay \u0111\u1ed5i n\u00e0y. &#8220;T\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 &#8211; kh\u00f4ng ch\u1ec9 c\u00f4ng ngh\u1ec7, v\u00e0 ch\u1eafc ch\u1eafn kh\u00f4ng ch\u1ec9 c\u00f4ng ngh\u1ec7 ki\u1ec3u Silicon Valley &#8211; \u0111\u00e3 c\u00e1ch ly ng\u01b0\u1eddi kh\u1ecfi th\u1ebf gi\u1edbi m\u00e0 h\u1ecd s\u1ed1ng, \u0111\u00e3 lo\u1ea1i b\u1ecf \u0111\u1ed9 d\u00e0y c\u1ee7a cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y&#8221;.<\/p>\n<p class=\"wp-block-paragraph\">Th\u1eadt ra, m\u1eb7c d\u00f9 Bogost \u0111\u00e3 ch\u00e0o \u0111\u00f3n nh\u1eefng cu\u1ed1n s\u00e1ch ch\u1ec9 tr\u00edch c\u00f4ng nghi\u1ec7p c\u00f4ng ngh\u1ec7 kh\u00e1c, \u00f4ng n\u00f3i r\u1eb1ng \u00f4ng \u0111\u00e3 tr\u1edf n\u00ean &#8220;m\u1ed9t ch\u00fat nh\u00e0m ch\u00e1n v\u1edbi s\u1ef1 ch\u1ec9 tr\u00edch li\u00ean t\u1ee5c&#8221;. V\u00ec v\u1eady hi\u1ec7n t\u1ea1i, \u00f4ng \u00edt t\u1eadp trung v\u00e0o vi\u1ec7c k\u00eau g\u1ecdi thay \u0111\u1ed5i x\u00e3 h\u1ed9i r\u1ed9ng l\u1edbn h\u01a1n v\u00e0 nhi\u1ec1u t\u1eadp trung h\u01a1n v\u00e0o vi\u1ec7c t\u00ecm ki\u1ebfm &#8220;s\u1ef1 th\u1ecfa m\u00e3n&#8221; trong nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u1ea3m gi\u00e1c h\u00e0ng ng\u00e0y.<\/p>\n<p class=\"wp-block-paragraph\">&#8220;\u0110\u00f3 l\u00e0 m\u1ed9t \u0111i\u1ec1u kh\u00f3 kh\u0103n khi \u0111\u1eb7t g\u00e1nh n\u1eb7ng l\u00ean ng\u01b0\u1eddi d\u00e2n b\u00ecnh th\u01b0\u1eddng, n\u00f3i v\u1edbi h\u1ecd r\u1eb1ng &#8216;ch\u00fang ta ch\u1ec9 c\u1ea7n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 b\u1ea5t c\u00f4ng v\u1ec1 t\u00e0i s\u1ea3n ho\u1eb7c ch\u1ee7 ngh\u0129a t\u01b0 b\u1ea3n, v\u00e0 sau \u0111\u00f3 ch\u00fang ta m\u1edbi c\u00f3 th\u1ec3 quay l\u1ea1i t\u1eadn h\u01b0\u1edfng cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch \u0111\u1ea7y \u0111\u1ee7&#8217;,&#8221; \u00f4ng n\u00f3i. &#8220;Ng\u01b0\u1eddi d\u00e2n b\u00ecnh th\u01b0\u1eddng kh\u00f4ng c\u1ea7n ph\u1ea3i ch\u1edd \u0111\u1ee3i \u0111i\u1ec1u \u0111\u00f3.&#8221;<\/p>\n<p class=\"wp-block-paragraph\">Trong cu\u1ed9c ph\u1ecfng v\u1ea5n c\u1ee7a ch\u00fang t\u00f4i (\u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ec9nh s\u1eeda \u0111\u1ec3 ng\u1eafn g\u1ecdn v\u00e0 r\u00f5 r\u00e0ng h\u01a1n), ch\u00fang t\u00f4i c\u0169ng \u0111\u00e3 th\u1ea3o lu\u1eadn v\u1ec1 s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa s\u1ef1 ti\u1ec7n l\u1ee3i v\u00e0 tr\u1ea3i nghi\u1ec7m, c\u00e1ch Silicon Valley c\u00f3 th\u1ec3 l\u00e0m t\u1ed1t h\u01a1n v\u00e0 &#8220;s\u1ef1 h\u1ed3i sinh c\u1ee7a ni\u1ec1m \u0111am m\u00ea&#8221;.<\/p>\n<p class=\"wp-block-paragraph\">B\u1ea1n \u0111\u00e3 vi\u1ebft m\u1ed9t b\u00e0i vi\u1ebft tuy\u1ec7t v\u1eddi v\u1ec1 h\u1ed9p s\u1ed1 tay. L\u00e0m th\u1ebf n\u00e0o m\u00e0 \u0111i\u1ec1u \u0111\u00f3 d\u1eabn b\u1ea1n \u0111\u1ebfn nh\u1eefng \u00fd t\u01b0\u1edfng l\u1edbn h\u01a1n v\u1ec1 &#8220;nh\u1eefng th\u1ee9 nh\u1ecf&#8221;? B\u1ea1n nh\u1eadn ra c\u00f3 m\u1ed9t cu\u1ed1n s\u00e1ch trong v\u1ea5n \u0111\u1ec1 n\u00e0y ch\u01b0a?<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i \u0111\u00e3 k\u1ec3 c\u00e2u chuy\u1ec7n v\u1ec1 h\u1ed9p s\u1ed1 t\u1ef1 \u0111\u1ed9ng v\u00e0o n\u0103m 2022. T\u00f3m l\u1ea1i, n\u00f3 nh\u01b0 sau: Ng\u01b0\u1eddi ta \u0111\u00e3 than th\u1edf v\u1ec1 s\u1ef1 suy t\u00e0n c\u1ee7a h\u1ed9p s\u1ed1 t\u1ef1 \u0111\u1ed9ng trong nhi\u1ec1u n\u0103m nh\u01b0ng xe \u0111i\u1ec7n \u0111\u00e3 khi\u1ebfn n\u00f3 tr\u1edf th\u00e0nh hi\u1ec7n th\u1ef1c v\u00ec ch\u00fang kh\u00f4ng c\u00f3 h\u1ed9p s\u1ed1. N\u1ebfu t\u00f4i ngh\u0129 r\u1eb1ng xe \u0111i\u1ec7n s\u1ebd d\u1ea7n ph\u1ed5 bi\u1ebfn v\u00e0 chi\u1ebfm \u01b0u th\u1ebf th\u00ec \u0111\u00f3 th\u1eadt s\u1ef1 l\u00e0 k\u1ebft th\u00fac.<\/p>\n<p class=\"wp-block-paragraph\">B\u1ea1n vi\u1ebft m\u1ed9t c\u00e2u chuy\u1ec7n v\u00e0 b\u1ea1n ngh\u0129: &#8220;V\u1eady l\u00e0 xong, th\u1eadt th\u00fa v\u1ecb, n\u00f3 ch\u1ec9 l\u00e0 m\u1ed9t th\u1ee9 nh\u1ecf nh\u1eb7t, t\u00f4i s\u1ebd \u0111\u01b0a n\u00f3 l\u00ean internet.&#8221; Nh\u01b0ng \u0111\u00f3 l\u1ea1i tr\u1edf th\u00e0nh m\u1ed9t hi\u1ec7n t\u01b0\u1ee3ng l\u1edbn. Tr\u1ea3 l\u1eddi c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc qu\u00e1 l\u1edbn v\u00e0 t\u00f4i th\u1ef1c s\u1ef1 quan t\u00e2m \u0111\u1ebfn l\u00fd do t\u1ea1i sao. C\u00f3 ph\u1ea3i v\u00ec m\u1ecdi ng\u01b0\u1eddi y\u00eau th\u00edch xe t\u1ef1 \u0111\u1ed9ng? T\u00f4i kh\u00f4ng ngh\u0129 v\u1eady.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i \u0111\u00e3 d\u00e0nh m\u1ed9t n\u0103m suy ngh\u0129 v\u1ec1 n\u00f3, kh\u00f4ng li\u00ean t\u1ee5c v\u00e0 t\u00f4i nh\u1eadn ra, th\u1ef1c t\u1ebf, t\u00f4i \u0111ang l\u00e0m vi\u1ec7c tr\u00ean d\u1ef1 \u00e1n n\u00e0y l\u00e2u h\u01a1n so v\u1edbi k\u1ef3 v\u1ecdng c\u1ee7a m\u00ecnh. T\u00f4i quay l\u1ea1i v\u00e0 xem x\u00e9t vi\u1ebft v\u1ec1 l\u00f2 n\u01b0\u1edbng v\u00e0 vi\u1ebft v\u1ec1 sinh t\u1ed1 ho\u1eb7c slushies, ho\u1eb7c danh m\u1ee5c s\u1edf th\u00edch c\u1ee7a m\u00ecnh, v\u00e0 nh\u1eefng \u0111i\u1ec1u m\u00e0 t\u00f4i \u0111\u00e3 l\u00e0m. T\u00f4i ch\u1ec9 th\u1ea5y cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y r\u1ea5t h\u1ea5p d\u1eabn, v\u00e0 t\u00f4i ch\u01b0a bao gi\u1edd hi\u1ec3u t\u1ea1i sao. C\u00f3 g\u00ec sai v\u1edbi t\u00f4i? T\u00f4i ch\u1ec9 l\u00e0 m\u1ed9t ng\u01b0\u1eddi k\u1ef3 l\u1ea1?<\/p>\n<p class=\"wp-block-paragraph\">M\u1ed9t nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh qua vi\u1ec7c s\u1eed d\u1ee5ng s\u1ed1 t\u1ef1 \u0111\u1ed9ng, r\u1eb1ng cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y kh\u00f4ng ch\u1ec9 th\u00fa v\u1ecb m\u00e0 c\u00f2n c\u00f3 \u00fd ngh\u0129a s\u00e2u s\u1eafc v\u00e0 ch\u00fang ta \u0111\u00e3 \u0111\u00e1nh gi\u00e1 th\u1ea5p n\u00f3. C\u00f3 th\u1ec3 so s\u00e1nh v\u1edbi s\u1ed1 t\u1ef1 \u0111\u1ed9ng, \u0111\u00f3 l\u00e0 m\u1ed9t th\u1ee9 mang nhi\u1ec1u \u00fd ngh\u0129a bi\u1ec3u t\u01b0\u1ee3ng v\u00e0 th\u1ef1c t\u1ebf \u0111\u1ed1i v\u1edbi con ng\u01b0\u1eddi, n\u00f3 ch\u1ec9 \u0111\u01a1n gi\u1ea3n m\u1edf ra m\u1ed9t c\u00e1nh c\u1eeda, b\u1ea1n c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c gi\u00f3 th\u1ed5i v\u00e0o v\u00e0 ngh\u0129: &#8220;Ah, th\u1eadt tuy\u1ec7t v\u1eddi!&#8221;<\/p>\n<p class=\"wp-block-paragraph\"><strong>H\u00e3y n\u00f3i v\u1ec1 kh\u00e1i ni\u1ec7m &#8220;dematerialization&#8221;, v\u00ec cu\u1ed1n s\u00e1ch \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng xung quanh n\u00f3. M\u1ed9t n\u1eeda \u0111\u1ea7u l\u00e0 m\u00f4 t\u1ea3, ch\u1ea9n \u0111o\u00e1n v\u00e0 sau \u0111\u00f3 [n\u1eeda c\u00f2n l\u1ea1i th\u1ea3o lu\u1eadn] v\u1ec1 c\u00e1c gi\u1ea3i ph\u00e1p, thu\u1ed1c ch\u1ed1ng \u0111\u1ed9c. B\u1ea1n mu\u1ed1n gi\u1ea3i th\u00edch kh\u00e1i ni\u1ec7m dematerialization l\u00e0 g\u00ec?\u00a0<\/strong><\/p>\n<p class=\"wp-block-paragraph\">C\u01a1 ch\u1ebf n\u00e0y cho r\u1eb1ng ch\u00fang ta \u0111\u00e3 tr\u1edf n\u00ean xa c\u00e1ch v\u1edbi th\u1ebf gi\u1edbi c\u1ea3m gi\u00e1c v\u00e0 l\u00fd do ch\u00ednh l\u00e0 nh\u1eefng c\u00f4ng ngh\u1ec7 ti\u1ec7n l\u1ee3i. M\u1eb7c d\u00f9 n\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 c\u00f4ng ngh\u1ec7 m\u00e0 c\u00f2n bao g\u1ed3m c\u1ea3 th\u1ee7 t\u1ee5c h\u00e0nh ch\u00ednh, hi\u1ec7u su\u1ea5t, kinh t\u1ebf v\u00e0 c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd. T\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 &#8211; kh\u00f4ng ch\u1ec9 c\u00f4ng ngh\u1ec7 v\u00e0 ch\u1eafc ch\u1eafn kh\u00f4ng ph\u1ea3i l\u00e0 c\u00f4ng ngh\u1ec7 ki\u1ec3u Silicon Valley &#8211; \u0111\u00e3 t\u1ea1o ra kho\u1ea3ng c\u00e1ch gi\u1eefa con ng\u01b0\u1eddi v\u1edbi th\u1ebf gi\u1edbi h\u1ecd \u0111ang s\u1ed1ng, \u0111\u00e3 lo\u1ea1i b\u1ecf \u0111i s\u1ef1 \u0111a d\u1ea1ng c\u1ee7a cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i y\u00eau th\u00edch v\u00ed d\u1ee5 n\u00e0y, c\u00e1i m\u00e0 m\u1ecdi ng\u01b0\u1eddi th\u01b0\u1eddng hay nh\u1ea7m l\u1eabn: B\u1ea1n \u0111\u1ebfn nh\u00e0 v\u1ec7 sinh s\u00e2n bay, v\u1eeba m\u1edbi xu\u1ed1ng m\u00e1y bay v\u00e0 toilet t\u1ef1 \u0111\u1ed9ng x\u1ea3 n\u01b0\u1edbc cho b\u1ea1n, b\u1ed3n r\u1eeda tay b\u1eadt l\u00ean t\u1ef1 \u0111\u1ed9ng, kh\u0103n lau v\u00e0 x\u00e0 ph\u00f2ng c\u0169ng t\u1ef1 \u0111\u1ed9ng ph\u00e2n ph\u1ed1i &#8211; ho\u1eb7c kh\u00f4ng \u0111\u00fang, ph\u1ea3i kh\u00f4ng? N\u00f3 c\u00f3 v\u1ebb nh\u01b0 kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng \u0111\u01b0\u1ee3c, nh\u01b0ng c\u1ea3m gi\u00e1c n\u00e0y: T\u00f4i \u0111\u00e3 t\u1eebng l\u00e0m \u0111i\u1ec1u \u0111\u00f3 v\u1edbi c\u01a1 th\u1ec3 v\u1eadt l\u00fd v\u00e0 c\u00e1c gi\u00e1c quan c\u1ee7a m\u00ecnh, gi\u1edd t\u00f4i kh\u00f4ng c\u00f2n l\u00e0m n\u1eefa. \u0110\u00f3 l\u00e0 m\u1ed9t hi\u1ec7n t\u01b0\u1ee3ng ph\u1ed5 bi\u1ebfn v\u00e0 n\u00f3 \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi nh\u1eefng th\u1ee9 \u0111\u00e3 mang l\u1ea1i l\u1ee3i \u00edch cho cu\u1ed9c s\u1ed1ng ch\u00fang ta. Nh\u01b0ng ch\u00fang ta kh\u00f4ng nh\u1eadn ra r\u1eb1ng ch\u00fang ta \u0111ang \u0111\u00e1nh \u0111\u1ed5i ti\u1ebfn b\u1ed9 v\u1edbi vi\u1ec7c t\u1eeb b\u1ecf s\u1ef1 ti\u1ebfp x\u00fac v\u1edbi th\u1ebf gi\u1edbi v\u1eadt ch\u1ea5t.<\/p>\n<p class=\"wp-block-paragraph\">\u0110\u1ec3 hi\u1ec3u \u0111\u01b0\u1ee3c kh\u00e1i ni\u1ec7m &#8220;dematerialization&#8221; th\u00ec \u0111\u00f3 l\u00e0 m\u1ed9t nh\u00f3m c\u00e1c t\u00ecnh tr\u1ea1ng \u0111\u00e3 khi\u1ebfn ch\u00fang ta xa l\u00e1nh cu\u1ed9c s\u1ed1ng c\u1ea3m gi\u00e1c c\u1ee7a m\u00ecnh.<\/p>\n<figure class=\"wp-block-image size-large\"><img alt=\"Book cover of The Small Stuff\" class=\"wp-image-3137009\" decoding=\"async\" sizes=\"auto, (max-width: 422px) 100vw, 422px\" src=\"https:\/\/tct.vn\/blog\/wp-content\/uploads\/2026\/06\/the-small-stuff-cover.jpg\" style=\"max-width: 100% !important; height: auto !important; max-height: 600px !important; object-fit: contain !important;\"\/><figcaption class=\"wp-element-caption\">Ngu\u1ed3n \u1ea3nh: Simon &amp; Schuster<\/figcaption><\/figure>\n<p class=\"wp-block-paragraph\">Ph\u1ea7n \u0111\u00f3 v\u1ec1 nh\u00e0 v\u1ec7 sinh th\u1eadt s\u1ef1 r\u1ea5t x\u00fac \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi t\u00f4i, v\u00ec b\u1ea1n kh\u00f4ng ch\u1ec9 n\u00f3i v\u1ec1 tr\u1ea3i nghi\u1ec7m s\u1eed d\u1ee5ng nh\u1eefng th\u1ee9 n\u00e0y, m\u00e0 c\u00f2n l\u00e0 tr\u1ea3i nghi\u1ec7m c\u1ee7a vi\u1ec7c ch\u00fang <em>kh\u00f4ng<\/em> ho\u1ea1t \u0111\u1ed9ng cho b\u1ea1n.<\/p>\n<p class=\"wp-block-paragraph\">Khi ch\u00fang ta nh\u1eadn th\u1ea5y ch\u00fang kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng, v\u00e0 c\u00f3 m\u1ed9t ch\u00fat ma s\u00e1t \u0111\u00f3 gi\u00fap b\u1ea1n nh\u00ecn ra v\u1ea5n \u0111\u1ec1. Trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, ch\u00fang ta th\u1eadm ch\u00ed kh\u00f4ng nh\u1eadn ra c\u00f3 v\u1ea5n \u0111\u1ec1, ho\u1eb7c ch\u00fang ta nh\u1eadn ra r\u1eb1ng c\u00f3 v\u1ea5n \u0111\u1ec1 nh\u01b0ng kh\u00f4ng bi\u1ebft n\u00f3 l\u00e0 g\u00ec.<\/p>\n<p class=\"wp-block-paragraph\">M\u1ed9t trong nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u0169ng ch\u1ec9 ra l\u00e0: Nhi\u1ec1u thay \u0111\u1ed5i n\u00e0y \u0111\u00e3 gi\u00fap c\u1ea3i thi\u1ec7n cu\u1ed9c s\u1ed1ng c\u1ee7a ch\u00fang ta. B\u1ea1n n\u00f3i r\u1eb1ng c\u00f3 s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa c\u00e1c l\u1ef1a ch\u1ecdn kh\u00e1c nhau nh\u01b0 h\u1ed9p s\u1ed1 tay v\u00e0 t\u1ef1 \u0111\u1ed9ng, v\u00e0 sau \u0111\u00f3 th\u00eam xe \u0111i\u1ec7n \u2014<\/p>\n<p class=\"wp-block-paragraph\">C\u00f3 r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi \u1ee7ng h\u1ed9 xe s\u1ed1 s\u00e0n v\u00e0 c\u0169ng cho r\u1eb1ng \u0111\u1ed9ng c\u01a1 \u0111\u1ed1t trong l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n duy nh\u1ea5t v\u00e0 ch\u00fang ta ph\u1ea3i ki\u00ean \u0111\u1ecbnh v\u1edbi vi\u1ec7c \u0111\u1ed1t nhi\u00ean li\u1ec7u.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i kh\u00f4ng ngh\u0129 nh\u01b0 v\u1eady. Khi g\u1ecdi xe Uber v\u00e0 ph\u00e1t nh\u1ea1c tr\u1ef1c tuy\u1ebfn v\u00e0 \u0111\u1eb7t th\u1ee9c \u0103n t\u1eeb DoorDash v\u00e0 th\u1eadm ch\u00ed m\u1ed9t s\u1ed1 h\u1ee9a h\u1eb9n c\u1ee7a c\u00e1c thi\u1ebft b\u1ecb t\u1ef1 \u0111\u1ed9ng h\u00f3a &#8211; ngh\u0129a l\u00e0 m\u1ed9t s\u1ed1 trong s\u1ed1 ch\u00fang l\u00e0 l\u1eeba \u0111\u1ea3o, nh\u01b0ng t\u00f4i hi\u1ec3u n\u00f3 m\u1ed9t c\u00e1ch r\u1ed9ng r\u00e3i &#8211; T\u00f4i tin r\u1eb1ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i nh\u1eadn ra r\u1eb1ng cu\u1ed9c s\u1ed1ng c\u1ee7a ch\u00fang ta n\u00f3i chung \u0111\u00e3 t\u1ed1t h\u01a1n, nh\u01b0ng c\u00f3 m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 x\u1ea3y ra m\u00e0 ch\u00fang ta kh\u00f4ng ch\u00fa \u00fd, theo c\u00e1ch &#8220;con \u1ebfch b\u1ecb \u0111un s\u00f4i&#8221;.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i l\u00e0 m\u1ed9t ng\u01b0\u1eddi h\u00e2m m\u1ed9 l\u1edbn c\u1ee7a Cory Doctorow, nh\u01b0ng nh\u1eefng [l\u1eddi bi\u1ec7n minh r\u1eb1ng], &#8220;H\u1ec7 th\u1ed1ng kinh t\u1ebf v\u00e0 h\u1ec7 th\u1ed1ng gi\u00e1 tr\u1ecb c\u00f4ng ngh\u1ec7 n\u00e0y r\u00f5 r\u00e0ng \u0111\u00e3 g\u00e2y ra t\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a ch\u00fang ta, v\u00e0 t\u00f4i s\u1ebd \u0111\u1eb7t t\u00ean cho n\u00f3 l\u00e0 enshittification,&#8221; ch\u1ec9 \u0111\u1ec3 l\u1ea5y m\u1ed9t v\u00ed d\u1ee5 ph\u1ed5 bi\u1ebfn. Ng\u01b0\u1eddi d\u00e2n r\u00f5 r\u00e0ng mu\u1ed1n m\u1ed9t gi\u1ea3i th\u00edch, nh\u01b0ng sau \u0111\u00f3 b\u1ea1n l\u1ea1i n\u00f3i, &#8220;V\u00e2ng, nh\u01b0ng t\u00f4i th\u00edch Amazon Prime, t\u00f4i th\u00edch t\u00ecm ki\u1ebfm th\u00f4ng tin tr\u00ean Google.&#8221;<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i \u0111ang c\u1ed1 g\u1eafng gi\u1eef s\u1ef1 trung th\u1ef1c v\u1ec1 vi\u1ec7c cu\u1ed9c s\u1ed1ng c\u1ee7a ch\u00fang ta n\u00f3i chung t\u1ed1t h\u01a1n, \u0111i\u1ec1u n\u00e0y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t hi\u1ec7n t\u01b0\u1ee3ng ch\u1ec9 x\u1ea3y ra \u1edf Silicon Valley, m\u00e0 n\u00f3 c\u00f2n l\u1edbn h\u01a1n nhi\u1ec1u v\u00e0 di\u1ec5n ra r\u1ea5t ch\u1eadm \u0111\u1ebfn m\u1ee9c ch\u00fang ta kh\u00f4ng nh\u1eadn th\u1ea5y.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i th\u1ea5y m\u1ed9t \u0111i\u1ec3m n\u1ed5i b\u1eadt v\u1ec1 cu\u1ed1n s\u00e1ch n\u00e0y so v\u1edbi nh\u1eefng g\u00ec t\u00f4i \u0111\u00e3 \u0111\u1ecdc c\u1ee7a t\u00e1c ph\u1ea9m c\u1ee7a Doctorow ho\u1eb7c cu\u1ed1n s\u00e1ch &#8220;L\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 kh\u00f4ng l\u00e0m g\u00ec&#8221; c\u1ee7a Jenny Odell &#8211; c\u00f3 m\u1ed9t c\u1ee5m t\u1eadp s\u00e1ch &#8211; l\u00e0 cu\u1ed1n s\u00e1ch c\u1ee7a b\u1ea1n \u00edt khi\u00eau kh\u00edch h\u01a1n. C\u00f3 m\u1ed9t d\u00f2ng ph\u00ea b\u00ecnh, nh\u01b0ng n\u00f3 kh\u00f4ng ho\u00e0n to\u00e0n gi\u1ed1ng v\u1edbi \u00e2m \u0111i\u1ec7u n\u00e0y.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i \u0111\u00e3 vi\u1ebft v\u1ec1 c\u00f4ng ngh\u1ec7 trong m\u1ed9t th\u1eddi gian d\u00e0i v\u00e0 t\u00f4i ngh\u0129 kh\u00f4ng c\u00f3 g\u00ec \u0111\u00e1ng ng\u1ea1o m\u1ea1n khi n\u00f3i r\u1eb1ng t\u00f4i \u0111\u00e3 ti\u00ean \u0111o\u00e1n \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng c\u1ee7a Silicon Valley t\u1eeb l\u00e2u. T\u00f4i \u0111\u00e3 b\u1eaft \u0111\u1ea7u c\u1ea3nh b\u00e1o v\u1ec1 Facebook v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i tr\u01b0\u1edbc khi nhi\u1ec1u ng\u01b0\u1eddi kh\u00e1c quan t\u00e2m \u0111\u1ebfn v\u1ea5n \u0111\u1ec1 n\u00e0y, \u0111i\u1ec1u \u0111\u00f3 th\u1eadt s\u1ef1 c\u00f4 \u0111\u01a1n.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i ch\u1ec9 c\u1ea3m th\u1ea5y h\u01a1i nh\u00e0m ch\u00e1n v\u1edbi nh\u1eefng l\u1eddi ch\u1ec9 tr\u00edch li\u00ean t\u1ee5c v\u00e0 c\u0169ng c\u1ea3m th\u1ea5y r\u1eb1ng n\u00f3 \u0111ang ch\u1ea9n \u0111o\u00e1n sai ho\u1eb7c qu\u00e1 m\u1ee9c v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y. N\u00f3 r\u1ea5t th\u1ecfa m\u00e3n khi tin r\u1eb1ng c\u00f3 ng\u01b0\u1eddi t\u1ed1t v\u00e0 ng\u01b0\u1eddi x\u1ea5u, hay c\u00f3 gi\u1ea3i th\u00edch \u0111\u01a1n gi\u1ea3n, v\u00e0 m\u1ed9t khi ch\u00fang ta hi\u1ec3u \u0111\u01b0\u1ee3c gi\u1ea3i th\u00edch th\u00ec m\u1ecdi th\u1ee9 s\u1ebd tr\u1edf n\u00ean t\u1ed1t \u0111\u1eb9p l\u1ea1i.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/tct.vn\/blog\/wp-content\/uploads\/2026\/06\/vtobb68s1b8yujb2lsfk-2.jpg\" style=\"max-width: 100% !important; height: auto !important; max-height: 600px !important; object-fit: contain !important;\"\/><\/figure>\n<p class=\"wp-block-paragraph\">T\u00f4i mu\u1ed1n n\u00f3i v\u1ec1 ph\u1ea7n Silicon Valley c\u1ee7a v\u1ea5n \u0111\u1ec1 n\u00e0y. V\u00e0 \u0111i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 \u1edf Silicon Valley, nh\u01b0ng nhi\u1ec1u \u00fd t\u01b0\u1edfng m\u00e0 b\u1ea1n \u0111ang th\u1ea3o lu\u1eadn l\u1ea1i tr\u00f9ng kh\u1edbp v\u1edbi c\u1ea3m gi\u00e1c r\u1eb1ng nhi\u1ec1u s\u1ea3n ph\u1ea9m c\u00f4ng ngh\u1ec7 ti\u00eau d\u00f9ng, d\u1ecbch v\u1ee5 ti\u00eau d\u00f9ng t\u1eadp trung v\u00e0o s\u1ef1 ti\u1ec7n l\u1ee3i, t\u1ed1c \u0111\u1ed9 v\u00e0 nh\u1eefng th\u1ee9 t\u01b0\u01a1ng t\u1ef1. Khi \u0111\u1ecdc s\u00e1ch n\u00e0y v\u00e0 c\u00e1c cu\u1ed1n s\u00e1ch li\u00ean quan, \u0111\u00f4i khi t\u00f4i c\u00f3 c\u1ea3m gi\u00e1c: C\u00e1c c\u00f4ng ty n\u00e0y ch\u1ec9 theo \u0111u\u1ed5i m\u1ee5c ti\u00eau sai l\u1ea7m?<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i ch\u1eafc ch\u1eafn r\u1eb1ng s\u1ef1 ki\u00eau h\u00e3nh v\u1edbi hi\u1ec7u su\u1ea5t, t\u1ef1 \u0111\u1ed9ng h\u00f3a, v\u00f4 h\u00ecnh, trong su\u1ed1t v\u00e0 quy m\u00f4 \u0111\u00e3 th\u00fac \u0111\u1ea9y mong mu\u1ed1n \u0111\u00f3. \u201cCh\u00fang t\u00f4i s\u1ebd l\u00e0m cho m\u1ecdi th\u1ee9 d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 th\u1ef1c hi\u1ec7n, v\u00ec v\u1eady b\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea3i th\u1ef1c hi\u1ec7n.\u201d \u0110\u00f3 l\u00e0 m\u1ed9t c\u00e1ch t\u00f3m t\u1eaft nh\u1eefng n\u0103m qua.<\/p>\n<p class=\"wp-block-paragraph\">M\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 \u0111\u00f3 \u0111\u1ebfn t\u1eeb v\u1ecb tr\u00ed \u0111\u00fang, nh\u01b0 Uber. H\u00e3y nh\u1edb l\u1ea1i tr\u01b0\u1edbc khi c\u00f3 Uber, khi b\u1ea1n \u1edf trong m\u1ed9t th\u00e0nh ph\u1ed1 kh\u00f4ng ph\u1ea3i l\u00e0 New York v\u00e0 mu\u1ed1n g\u1ecdi taxi, nh\u01b0ng r\u1ea5t kh\u00f3, v\u00e0 b\u00e2y gi\u1edd n\u00f3 tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u? B\u1ea1n c\u00f3 th\u1ec3 l\u00e3ng m\u1ea1n h\u00f3a \u0111i\u1ec1u n\u00e0y v\u00e0 n\u00f3i r\u1eb1ng [ti\u1ec7n l\u1ee3i] kh\u00f4ng quan tr\u1ecdng, nh\u01b0ng n\u00f3 th\u1ef1c s\u1ef1 quan tr\u1ecdng.<\/p>\n<p class=\"wp-block-paragraph\">Thay v\u00ec ch\u1ec9 tr\u00edch c\u00f4ng ngh\u1ec7 h\u00f3a, ho\u1eb7c ng\u00e0nh c\u00f4ng nghi\u1ec7p, hay ng\u01b0\u1eddi d\u00e2n b\u00ecnh th\u01b0\u1eddng v\u00ec qu\u00e1 ngu d\u1ed1t \u0111\u1ec3 nh\u1eadn th\u1ea5y v\u00e0 giao n\u1ed9p cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng, t\u00f4i ngh\u0129 r\u1eb1ng \u0111i\u1ec1u n\u00e0y \u0111\u00e3 x\u1ea3y ra trong th\u1eddi gian d\u00e0i, ch\u1eadm r\u00e3i v\u00e0 \u0111\u01b0\u1ee3c m\u1ecdi ng\u01b0\u1eddi \u1ee7ng h\u1ed9 r\u1ed9ng r\u00e3i \u0111\u1ebfn m\u1ee9c c\u1ea3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c cung c\u1ea5p d\u1ecbch v\u1ee5 nh\u01b0 v\u1eady \u0111\u1ec1u \u0111\u1ed3ng \u00fd: &#8220;\u0110\u00e2y l\u00e0 th\u1ecfa thu\u1eadn&#8221;, v\u00e0 m\u1ecdi ng\u01b0\u1eddi l\u1ea1i n\u00f3i: &#8220;T\u1ea5t nhi\u00ean r\u1ed3i, t\u00f4i kh\u00f4ng mu\u1ed1n mua \u0111\u0129a CD n\u1eefa, Spotify th\u1eadt tuy\u1ec7t v\u1eddi, h\u00e3y \u0111\u0103ng k\u00fd cho t\u00f4i&#8221;.<\/p>\n<p class=\"wp-block-paragraph\">Ch\u00fang t\u00f4i <em>nh\u1eadn th\u1ea5y<\/em> r\u1eb1ng m\u00ecnh hi\u1ec3u \u0111\u01b0\u1ee3c th\u1ecfa thu\u1eadn n\u00e0y, nh\u01b0ng ch\u00fang t\u00f4i kh\u00f4ng ho\u00e0n to\u00e0n n\u1eafm r\u00f5 n\u00f3. Ch\u00fang t\u00f4i ch\u01b0a \u0111\u1ea7y \u0111\u1ee7 \u0111\u00e1nh gi\u00e1 \u0111\u1ebfn th\u1ef1c t\u1ebf l\u00e0 ch\u00fang ta l\u00e0 nh\u1eefng con ng\u01b0\u1eddi c\u00f3 th\u1ec3 c\u1ea3m nh\u1eadn, ch\u00fang ta l\u00e0 nh\u1eefng con ng\u01b0\u1eddi c\u00f3 c\u01a1 th\u1ec3 v\u00e0 \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t trong nh\u1eefng nguy\u00ean nh\u00e2n khi\u1ebfn cho v\u0103n h\u00f3a Silicon Valley tr\u1edf n\u00ean qu\u00e1 m\u1ee9c. B\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y ng\u00e0y nay, \u00fd t\u01b0\u1edfng r\u1eb1ng m\u00ecnh c\u00f3 th\u1ec3 v\u01b0\u1ee3t qua \u0111\u01b0\u1ee3c c\u1ea3 c\u01a1 th\u1ec3 c\u1ee7a m\u00ecnh, c\u00f3 th\u1ec3 s\u1ed1ng m\u00e3i m\u00e3i &#8211; b\u1ea5t k\u1ec3 l\u00e0 qua transhumanism, singularitarianism hay ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 s\u1ed1ng m\u00e3i m\u00e3i th\u00f4ng qua hi\u1ec7u su\u1ea5t v\u00e0 t\u1ed1i \u01b0u h\u00f3a, \u0111\u00f3 ch\u00ednh l\u00e0 m\u1ed9t trong nh\u1eefng \u00fd t\u01b0\u1edfng c\u1ed1t l\u00f5i c\u1ee7a m\u00e1y t\u00ednh \u0111a n\u0103ng.<\/p>\n<p class=\"wp-block-paragraph\">Ch\u00fang ta kh\u00f4ng th\u1ec3 r\u1eddi kh\u1ecfi c\u01a1 th\u1ec3 m\u00ecnh, nh\u01b0ng khi \u0111\u1ebfn Silicon Valley v\u1eabn c\u00f2n c\u1ea3m gi\u00e1c k\u1ef3 l\u1ea1 r\u1eb1ng kinh nghi\u1ec7m con ng\u01b0\u1eddi \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n trong c\u01a1 th\u1ec3 kh\u00f4ng c\u1ea7n thi\u1ebft, kh\u00f4ng c\u1ea7n thi\u1ebft. \u0110\u00f3 l\u00e0 \u0111i\u1ec1u ho\u00e0n to\u00e0n sai l\u1ea7m.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i \u0111ang t\u00ecm ki\u1ebfm v\u00ed d\u1ee5 t\u00edch c\u1ef1c v\u1ec1 c\u00e1ch m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 ngh\u0129 v\u1ec1 s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa ti\u1ec7n l\u1ee3i v\u00e0 c\u1ea3n tr\u1edf c\u0169ng nh\u01b0 tr\u1ea3i nghi\u1ec7m c\u1ea3m gi\u00e1c.<\/p>\n<p class=\"wp-block-paragraph\">N\u1ebfu b\u1ea1n quay l\u1ea1i v\u00e0 nh\u00ecn l\u1ea1i c\u00e1ch m\u00e1y t\u00ednh chuy\u1ec3n t\u1eeb c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u th\u00e0nh c\u00f4ng c\u1ee5 v\u0103n h\u00f3a b\u1eaft \u0111\u1ea7u v\u00e0o nh\u1eefng n\u0103m 1960, th\u1ef1c t\u1ebf l\u00e0 c\u00f3 \u00fd t\u01b0\u1edfng m\u1ea1nh m\u1ebd r\u1eb1ng b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n b\u1ea3n th\u00e2n v\u1edbi [m\u00e1y t\u00ednh], nh\u01b0ng c\u0169ng r\u1ea5t quan tr\u1ecdng khi k\u1ebft n\u1ed1i ch\u00fang theo m\u1ed9t c\u00e1ch con ng\u01b0\u1eddi. V\u00e0 trong nh\u1eefng n\u0103m 1970 t\u1ea1i Xerox PARC v\u00e0 Apple, c\u00f3 \u00fd t\u01b0\u1edfng m\u1ea1nh m\u1ebd v\u1ec1 phi\u00ean b\u1ea3n t\u00ednh to\u00e1n c\u1ee7a k\u1ef9 thu\u1eadt nh\u00e2n \u0111\u1ea1o, r\u1eb1ng c\u01a1 th\u1ec3 t\u00f4i ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi gh\u1ebf ho\u1eb7c \u0111i qua c\u1eeda ra v\u00e0o, \u0111i\u1ec1u \u0111\u00f3 th\u1ef1c s\u1ef1, s\u00e2u s\u1eafc r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi m\u00e1y t\u00ednh trong nhi\u1ec1u th\u1eadp k\u1ef7, cho \u0111\u1ebfn nh\u1eefng n\u0103m 1990. M\u1ed9t khi ch\u00fang ta \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng n\u0103m 2000, khi s\u1ef1 chi\u1ebfm l\u0129nh c\u1ee7a v\u0103n h\u00f3a b\u1edfi t\u00ednh to\u00e1n x\u1ea3y ra, t\u00f4i ngh\u0129 r\u1eb1ng \u0111\u00f3 l\u00e0 l\u00fac ch\u00fang ta quay l\u01b0ng l\u1ea1i v\u1edbi qu\u00e1 tr\u00ecnh c\u1ed1 g\u1eafng th\u01b0\u01a1ng l\u01b0\u1ee3ng gi\u1eefa t\u00ednh to\u00e1n v\u00e0 con ng\u01b0\u1eddi.<\/p>\n<p class=\"wp-block-paragraph\">\u0110i\u1ec1u \u0111\u00f3 g\u1ee3i \u00fd r\u1eb1ng kinh nghi\u1ec7m th\u1ef1c hi\u1ec7n m\u1ed9t vi\u1ec7c c\u0169ng quan tr\u1ecdng kh\u00f4ng k\u00e9m k\u1ebft qu\u1ea3. Ch\u00fang ta \u0111\u00e3 t\u1eadp trung qu\u00e1 m\u1ee9c v\u00e0o k\u1ebft qu\u1ea3 v\u00e0 sau \u0111\u00f3 gi\u1ea3m thi\u1ec3u t\u1ea7m quan tr\u1ecdng c\u1ee7a kinh nghi\u1ec7m khi l\u00e0m nh\u1eefng \u0111i\u1ec1u \u0111\u00f3, v\u00e0 b\u00e2y gi\u1edd ch\u00fang ta \u0111ang \u1edf \u0111i\u1ec3m m\u00e0 n\u1ebfu b\u1ea1n n\u00f3i v\u1ec1 kinh nghi\u1ec7m th\u1ef1c hi\u1ec7n m\u1ed9t vi\u1ec7c v\u1edbi nh\u00e0 doanh nh\u00e2n ki\u1ec3u Silicon Valley, h\u1ecd s\u1ebd n\u00f3i: &#8220;T\u1ea1i sao l\u1ea1i c\u1ea7n ph\u1ea3i lo l\u1eafng? Ch\u00fang ta c\u00f3 th\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a n\u00f3. AI s\u1ebd gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y. Ch\u00fang ta c\u00f3 th\u1ec3 chuy\u1ec3n giao cho Philippines.&#8221;<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i kh\u00f4ng mu\u1ed1n b\u1ecb phi\u1ec1n ph\u1ee9c v\u1edbi vi\u1ec7c \u0111\u00f3, v\u00e0 n\u00f3 xu\u1ea5t hi\u1ec7n: Kh\u00f4ng, t\u00f4i mu\u1ed1n c\u00f3 nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u00f3, v\u00ec \u0111\u00f3 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a \u0111i\u1ec1u khi\u1ebfn t\u00f4i tr\u1edf th\u00e0nh con ng\u01b0\u1eddi v\u00e0 s\u1ed1ng s\u00f3t, m\u1eb7c d\u00f9 ch\u00fang c\u1ea3m th\u1ea5y \u0111\u00e1ng ng\u1edd ri\u00eang l\u1ebb. B\u1ea1n bi\u1ebft \u0111\u1ea5y, ai quan t\u00e2m \u0111\u1ebfn c\u1ea3m gi\u00e1c b\u0103ng trong chai n\u01b0\u1edbc c\u1ee7a m\u00ecnh, nh\u01b0ng nh\u01b0 t\u00f4i l\u1eadp lu\u1eadn trong cu\u1ed1n s\u00e1ch, d\u1ea7n d\u1ea7n t\u1ea5t c\u1ea3 nh\u1eefng th\u1ee9 nh\u1ecf b\u00e9 \u0111\u00f3, n\u00f3 t\u00edch t\u1ee5, s\u00e2u s\u1eafc c\u00f3 \u00fd ngh\u0129a, v\u00e0 khi b\u1ea1n lo\u1ea1i b\u1ecf t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 \u0111i, b\u1ea1n th\u1ef1c s\u1ef1 nh\u1eadn th\u1ea5y \u0111i\u1ec1u g\u00ec \u0111ang thi\u1ebfu.<\/p>\n<p class=\"wp-block-paragraph\">Tr\u1ea3 l\u1eddi tr\u1ef1c ti\u1ebfp l\u00e0: Erfahrung c\u00f3 \u00fd ngh\u0129a. Erfahrung c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 quan tr\u1ecdng h\u01a1n k\u1ebft qu\u1ea3 m\u00e0 ch\u00fang mang l\u1ea1i. V\u00e0 n\u00f3 d\u01b0\u1eddng nh\u01b0 h\u01a1i ng\u1edb ng\u1ea9n khi n\u00f3i ra \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi c\u1ee7a b\u1ea1n, v\u00ec t\u00f4i ngh\u0129 n\u1ebfu b\u1ea1n h\u1ecfi b\u1ea5t k\u1ef3 nh\u00e0 thi\u1ebft k\u1ebf UX n\u00e0o \u1edf Silicon Valley, &#8220;B\u1ea1n l\u00e0m \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng?&#8221; H\u1ecd s\u1ebd n\u00f3i: &#8220;T\u1ea5t nhi\u00ean r\u1ed3i, ch\u00fang t\u00f4i \u0111ang th\u1ef1c hi\u1ec7n \u0111i\u1ec1u \u0111\u00f3 m\u1ecdi l\u00fac, \u0111i\u1ec1u \u0111\u00f3 r\u1ea5t c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ed1i v\u1edbi ch\u00fang t\u00f4i.&#8221;<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i kh\u00f4ng ngh\u0129 h\u1ecd \u0111ang l\u00e0m \u0111i\u1ec1u \u0111\u00f3. H\u1ecd <em>tin t\u01b0\u1edfng<\/em> r\u1eb1ng h\u1ecd \u0111ang l\u00e0m nh\u01b0 v\u1eady, nh\u01b0ng \u0111\u00e3 m\u1ea5t t\u1ea7m nh\u00ecn v\u1ec1 nh\u1eefng g\u00ec h\u1ecd th\u1ef1c s\u1ef1 \u0111ang l\u00e0m, \u0111\u00f3 l\u00e0 lo\u1ea1i b\u1ecf n\u00f3 \u0111i.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i y\u00eau th\u00edch vi\u1ec7c s\u00e1ch \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng tr\u00ean kinh nghi\u1ec7m c\u00e1 nh\u00e2n v\u00e0 kinh nghi\u1ec7m c\u1ea3m gi\u00e1c. Nh\u01b0ng nh\u01b0 m\u1ed9t ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng 43 tu\u1ed5i \u0111\u00e3 c\u00f3 nh\u1eefng c\u1ea3m x\u00fac n\u00e0y, t\u00f4i b\u1eaft \u0111\u1ea7u tr\u1edf n\u00ean nghi ng\u1edd v\u1ec1 b\u1ea3n th\u00e2n m\u00ecnh. T\u00f4i ch\u1ec9 l\u00e0 m\u1ed9t ng\u01b0\u1eddi gi\u00e0 \u0111ang kh\u00e1t khao [nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u1ee7a tu\u1ed5i tr\u1ebb] hay kh\u00f4ng? B\u1ea1n ngh\u0129 g\u00ec v\u1ec1 nh\u1eefng \u0111i\u1ec1u n\u00e0y m\u00e0 kh\u00f4ng ph\u1ea3i l\u00e0 vi\u1ec7c l\u00e3ng m\u1ea1n h\u00f3a c\u00e1ch m\u1ecdi th\u1ee9 t\u1eebng l\u00e0?<\/p>\n<p class=\"wp-block-paragraph\">L\u00e0 m\u1ed9t ng\u01b0\u1eddi d\u00f9ng c\u00f4ng ngh\u1ec7, t\u00f4i ngh\u0129 c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng r\u01a1i v\u00e0o t\u00ecnh tr\u1ea1ng nh\u1edb nhung v\u00e0 c\u1ea3m th\u1ea5y mu\u1ed1n quay l\u1ea1i v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f4ng ngh\u1ec7 c\u0169. V\u00ed d\u1ee5 nh\u01b0 vi\u1ec7c mua m\u1ed9t chi\u1ebfc Walkman \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee7a m\u00ecnh.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i c\u00f3 m\u1ed9t s\u1ed1 suy ngh\u0129 v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y. Tr\u01b0\u1edbc h\u1ebft, t\u00f4i \u0111\u00e3 tr\u00ecnh b\u00e0y l\u1eadp lu\u1eadn n\u00e0y r\u00f5 r\u00e0ng trong cu\u1ed1n s\u00e1ch: Ch\u00fang ta kh\u00f4ng th\u1ec3 quay l\u1ea1i qu\u00e1 kh\u1ee9. B\u1ea1n s\u1ed1ng trong hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai, ch\u00fang ta kh\u00f4ng c\u00f2n s\u1ed1ng trong qu\u00e1 kh\u1ee9. Kh\u00f3c ca nh\u1eefng \u0111i\u1ec1u \u0111\u00e3 m\u1ea5t \u0111i l\u00e0 h\u1eefu \u00edch \u0111\u1ebfn m\u1ee9c n\u00f3 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u0111\u1ecbnh h\u01b0\u1edbng, nh\u01b0ng n\u00f3 kh\u00f4ng th\u1ef1c s\u1ef1 h\u1eefu \u00edch trong vi\u1ec7c gi\u00fap b\u1ea1n s\u1ed1ng cu\u1ed9c s\u1ed1ng c\u1ee7a m\u00ecnh.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i y\u00eau, y\u00eau, y\u00eau \u0111i\u1ec7n tho\u1ea1i, t\u00f4i y\u00eau lo\u1ea1i tay c\u1ea7m Western Electric c\u1ed5 \u0111i\u1ec3n, t\u00f4i y\u00eau c\u00e1ch th\u00e2n m\u1eadt c\u1ee7a ch\u00fang, t\u00f4i y\u00eau c\u1ea3m gi\u00e1c khi c\u1ea7m trong tay, t\u00f4i y\u00eau tr\u1ecdng l\u01b0\u1ee3ng c\u1ee7a n\u00f3. [Nh\u01b0ng b\u00e2y gi\u1edd] ch\u00fang ta \u0111ang tr\u00ean Zoom ho\u1eb7c t\u1ed1t nh\u1ea5t l\u00e0 tr\u00ean tai nghe. \u0110\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u m\u00e0 s\u1ebd thay \u0111\u1ed5i. V\u00e0 v\u00ec v\u1eady thay v\u00ec nh\u00ecn v\u00e0o v\u00ed d\u1ee5 \u0111\u00f3 v\u00e0 n\u00f3i: &#8220;Ah, n\u1ebfu ch\u1ec9 c\u00f3 th\u1ec3 quay l\u1ea1i v\u00e0 ch\u00fang ta c\u00f3 th\u1ec3 qua qu\u00e1 kh\u1ee9 n\u00e0y th\u00f4ng qua vi\u1ec7c t\u00e1i kh\u00e1m ph\u00e1 theo phong c\u00e1ch hipster c\u1ee7a s\u1ef1 h\u1ed1i ti\u1ebfc&#8221; \u2014 okay, \u0111\u00f3 l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u th\u00fa v\u1ecb. T\u00f4i nh\u1edb n\u00f3 v\u00e0 \u0111i\u1ec1u \u0111\u00f3 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi t\u00f4i v\u00e0 m\u1ed9t c\u00e1ch t\u1ed1t \u0111\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng b\u1ea3n th\u00e2n v\u1ec1 cu\u1ed9c s\u1ed1ng c\u1ea3m gi\u00e1c th\u1ef1c t\u1ebf.<\/p>\n<p class=\"wp-block-paragraph\">B\u00e2y gi\u1edd \u0111i\u1ec1u tuy\u1ec7t v\u1eddi l\u00e0 b\u1ea5t k\u1ec3 b\u1ea1n 43 tu\u1ed5i hay 23 tu\u1ed5i, b\u1ea1n v\u1eabn c\u00f3 m\u1ed9t c\u01a1 th\u1ec3 con ng\u01b0\u1eddi. B\u1ea1n s\u1ed1ng trong th\u1ebf gi\u1edbi n\u00e0y v\u00e0 ch\u00fang ta c\u00f9ng nhau s\u1ed1ng tr\u00ean tr\u00e1i \u0111\u1ea5t n\u00e0y, v\u00ec v\u1eady xung quanh ch\u00fang ta lu\u00f4n c\u00f3 nh\u1eefng c\u01a1 h\u1ed9i \u0111\u1ec3 l\u00e0m nh\u1eefng th\u1ee9 t\u01b0\u01a1ng t\u1ef1 nh\u01b0ng theo c\u00e1ch kh\u00e1c.<\/p>\n<p class=\"wp-block-paragraph\">M\u1ed9t trong nh\u1eefng \u0111i\u1ec1u t\u00f4i y\u00eau th\u00edch v\u1ec1 Zoom so v\u1edbi \u0111i\u1ec7n tho\u1ea1i l\u00e0, t\u00f4i c\u00f3 th\u1ec3 c\u00f3 tr\u1ea3i nghi\u1ec7m n\u00e0y v\u1edbi b\u1ea3n th\u00e2n v\u00e0 b\u1ea1n, r\u1eb1ng n\u00f3 r\u1ea5t th\u1ecfa m\u00e3n v\u1ec1 \u00e2m thanh, v\u00e0 t\u00f4i kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 tr\u00ean m\u1ed9t \u0111\u01b0\u1eddng truy\u1ec1n s\u1ed1 li\u1ec7u n\u00e9n. V\u00ec v\u1eady, \u0111\u00f3 l\u00e0 m\u1ed9t ph\u1ea7n tr\u1ea3 l\u1eddi. Nostalgia c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ecbnh h\u01b0\u1edbng, nh\u01b0ng \u0111\u1ec3 ngh\u0129 r\u1eb1ng b\u1ea1n c\u00f3 th\u1ec3 s\u1ed1ng trong qu\u00e1 kh\u1ee9 s\u1ebd l\u00e0 m\u1ed9t s\u1ef1 t\u1ef1 ph\u1ee5 n\u1ebfu ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 bu\u1ed3n r\u1ea7u, th\u00ec \u0111i\u1ec1u \u0111\u00f3 c\u00f3 \u00edch g\u00ec?<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i mu\u1ed1n nh\u1ea5n m\u1ea1nh m\u1ed9t \u0111i\u1ec3m n\u1eefa l\u00e0 \u0111\u00e3 c\u00f3 r\u1ea5t nhi\u1ec1u cu\u1ed9c th\u1ea3o lu\u1eadn v\u1ec1 &#8220;t\u00e1c \u0111\u1ed9ng c\u1ea3n tr\u1edf&#8221; g\u1ea7n \u0111\u00e2y, nh\u01b0 &#8220;Ch\u00fang ta c\u1ea7n ph\u1ea3i t\u00e1i gi\u1edbi thi\u1ec7u t\u00e1c \u0111\u1ed9ng c\u1ea3n tr\u1edf&#8221;, v\u00e0 t\u00f4i ngh\u0129 \u0111i\u1ec1u \u0111\u00f3 c\u0169ng sai.<\/p>\n<p class=\"wp-block-paragraph\">M\u1ecdi th\u1ee9 tr\u1edf n\u00ean tr\u01a1n tru v\u00e0 tr\u01b0\u1ee3t m\u01b0\u1edbt. N\u00f3 th\u1ef1c s\u1ef1 nh\u01b0 v\u1eady, v\u00ec ch\u00fang ta \u0111\u1ec1u c\u00f3 nh\u1eefng chi\u1ebfc \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh n\u00e0y v\u00e0 b\u1ec1 m\u1eb7t c\u1ee7a ch\u00fang r\u1ea5t nh\u1eb5n. Nh\u01b0ng sau \u0111\u00f3, do hi\u1ec7u su\u1ea5t v\u00e0 d\u1ec5 s\u1eed d\u1ee5ng, m\u1ecdi th\u1ee9 b\u1eaft \u0111\u1ea7u <em>nh\u1eadn th\u1ea5y<\/em> th\u1eadt tr\u01a1n tru v\u00e0 tr\u00e1i ng\u01b0\u1ee3c v\u1edbi t\u00ednh tr\u01a1n tru l\u00e0 ma s\u00e1t.<\/p>\n<p class=\"wp-block-paragraph\">B\u1ea1n kh\u00f4ng th\u1ef1c s\u1ef1 mu\u1ed1n m\u1ecdi th\u1ee9 tr\u1edf n\u00ean kh\u00f3 kh\u0103n hay \u0111\u1ee9ng gi\u1eefa con \u0111\u01b0\u1eddng c\u1ee7a m\u00ecnh. B\u1ea1n ch\u1ec9 mu\u1ed1n tr\u1ea3i nghi\u1ec7m c\u1ea3m gi\u00e1c t\u1ef1 m\u00ecnh l\u00e0m \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec1u \u0111\u00f3, v\u00e0 \u0111\u00f3 l\u00e0 m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 ho\u00e0n to\u00e0n kh\u00e1c so v\u1edbi &#8220;Ah, \u0111i\u1ec1u \u0111\u00f3 n\u00ean th\u1eadt kh\u00f3 kh\u0103n, t\u00f4i c\u1ea7n ph\u1ea3i gi\u1edbi thi\u1ec7u nh\u1eefng r\u00e0o c\u1ea3n khi\u1ebfn cho vi\u1ec7c ti\u1ebfn h\u00e0nh g\u1eb7p kh\u00f3 kh\u0103n&#8221;.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i c\u0169ng mu\u1ed1n h\u1ecfi th\u00eam v\u1ec1 m\u1ed1i quan h\u1ec7 gi\u1eefa nh\u1eefng \u0111i\u1ec1u nh\u1ecf nh\u1eb7t trong ti\u00eau \u0111\u1ec1 s\u00e1ch v\u00e0 nh\u1eefng c\u00e2u h\u1ecfi l\u1edbn h\u01a1n v\u1ec1 c\u00e1ch x\u00e3 h\u1ed9i \u0111ang thay \u0111\u1ed5i. T\u00f4i \u0111\u1ed3ng \u00fd r\u1eb1ng cu\u1ed9c s\u1ed1ng c\u1ee7a ch\u00fang ta \u0111\u00e3 tr\u1edf n\u00ean kh\u00f4ng c\u00f2n v\u1eadt ch\u1ea5t v\u00e0 t\u00e1ch bi\u1ec7t kh\u1ecfi tr\u1ea3i nghi\u1ec7m c\u1ea3m gi\u00e1c, nh\u01b0ng n\u00f3 kh\u00f4ng gi\u1ed1ng nh\u01b0 b\u1ea1n lo l\u1eafng r\u1eb1ng v\u00e0o m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, c\u00e1c h\u00f2n \u0111\u1ea3o c\u1ee7a s\u1ef1 tho\u1ea3i m\u00e1i ho\u1eb7c th\u1ecfa m\u00e3n v\u1eadt ch\u1ea5t s\u1ebd bi\u1ebfn m\u1ea5t ho\u00e0n to\u00e0n ho\u1eb7c tr\u1edf n\u00ean r\u1ea5t nh\u1ecf.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i ngh\u0129 \u0111\u00e2y l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 r\u1ea5t tinh t\u1ebf v\u00e0 ph\u1ee9c t\u1ea1p. V\u00e2ng, \u0111\u00f3 ch\u00ednh l\u00e0 \u0111i\u1ec1u t\u00f4i \u0111ang n\u00f3i \u0111\u1ebfn, nh\u01b0ng ch\u00fang ta l\u1ea1i qu\u00e1 t\u1eadp trung v\u00e0o \u00fd t\u01b0\u1edfng r\u1eb1ng c\u00f3 th\u1ee9 g\u00ec \u0111\u00f3 \u0111\u00e3 b\u1ecb m\u1ea5t m\u00e0 kh\u00f4ng th\u1ec3 \u0111\u01b0\u1ee3c ph\u1ee5c h\u1ed3i ho\u1eb7c c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c ph\u1ee5c h\u1ed3i th\u00f4ng qua nh\u1eefng thay \u0111\u1ed5i l\u1edbn v\u1ec1 v\u0103n h\u00f3a, x\u00e3 h\u1ed9i, kinh t\u1ebf, qu\u1ea3n l\u00fd, v.v.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i kh\u00f4ng ph\u1ea3n \u0111\u1ed1i vi\u1ec7c th\u1ef1c hi\u1ec7n nh\u1eefng thay \u0111\u1ed5i l\u1edbn \u0111\u00f3. T\u00f4i kh\u00f4ng bi\u1ebft li\u1ec7u \u0111i\u1ec1u \u0111\u00f3 c\u00f3 d\u1ec5 d\u00e0ng hay kh\u1ea3 n\u0103ng x\u1ea3y ra \u0111\u1ebfn m\u1ee9c n\u00e0o. T\u00f4i ngh\u0129 r\u1eb1ng \u0111\u1eb7t qu\u00e1 nhi\u1ec1u tr\u00e1ch nhi\u1ec7m l\u00ean vai ng\u01b0\u1eddi b\u00ecnh th\u01b0\u1eddng, n\u00f3i &#8220;Ch\u00fang ta ch\u1ec9 c\u1ea7n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 b\u1ea5t b\u00ecnh \u0111\u1eb3ng v\u1ec1 t\u00e0i s\u1ea3n ho\u1eb7c ch\u1ee7 ngh\u0129a t\u01b0 b\u1ea3n, r\u1ed3i ch\u00fang ta m\u1edbi c\u00f3 th\u1ec3 quay l\u1ea1i t\u1eadn h\u01b0\u1edfng cu\u1ed9c s\u1ed1ng m\u1ed9t c\u00e1ch \u0111\u1ea7y \u0111\u1ee7&#8221;. Ch\u00fang ta kh\u00f4ng th\u1ec3 ch\u1edd \u0111\u1ee3i \u0111i\u1ec1u \u0111\u00f3. Ng\u01b0\u1eddi d\u00e2n b\u00ecnh th\u01b0\u1eddng c\u0169ng kh\u00f4ng c\u1ea7n ph\u1ea3i ch\u1edd \u0111\u1ee3i \u0111i\u1ec1u \u0111\u00f3.<\/p>\n<p class=\"wp-block-paragraph\">T\u00f4i hy v\u1ecdng r\u1eb1ng c\u00e1c l\u00e3nh \u0111\u1ea1o c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p v\u00e0 ch\u00ednh ph\u1ee7 c\u0169ng nh\u01b0 c\u00e1c t\u1ed5 ch\u1ee9c c\u1ed9ng \u0111\u1ed3ng s\u1ebd c\u1ed1 g\u1eafng t\u1ea1o ra nhi\u1ec1u c\u01a1 h\u1ed9i nh\u1ecf h\u01a1n cho ng\u01b0\u1eddi d\u00e2n, mang l\u1ea1i ni\u1ec1m vui v\u00e0 th\u1ecfa m\u00e3n cho h\u1ecd.<\/p>\n<p class=\"wp-block-paragraph\">V\u00ed d\u1ee5 nh\u01b0 t\u1ea5t c\u1ea3 cu\u1ed9c tranh lu\u1eadn v\u1ec1 l\u00e0m vi\u1ec7c t\u1eeb xa, c\u00f4ng s\u1edf, nh\u1eefng g\u00ec b\u1ea1n \u0111ang l\u00e0m m\u1ed7i ng\u00e0y trong c\u00f4ng vi\u1ec7c email ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec kh\u00e1c. \u0110\u00fang l\u00e0 n\u1ebfu b\u1ea1n qu\u1ea3n l\u00fd m\u1ed9t t\u1ed5 ch\u1ee9c, th\u00ec b\u1ea1n c\u00f3 m\u1ed9t s\u1ed1 quy\u1ec1n ki\u1ec3m so\u00e1t v\u1ec1 nh\u1eefng g\u00ec m\u1ecdi ng\u01b0\u1eddi th\u1ef1c s\u1ef1 \u0111ang l\u00e0m v\u00e0 c\u00e1ch h\u1ecd l\u00e0m vi\u1ec7c. Nh\u01b0ng h\u00e0ng x\u00f3m c\u1ee7a t\u00f4i, c\u00f4 \u1ea5y kh\u00f4ng th\u1ec3 quy\u1ebft \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, b\u00e0 c\u00f4 c\u1ee7a b\u1ea1n c\u0169ng v\u1eady, nh\u01b0ng h\u1ecd v\u1eabn ph\u1ea3i s\u1ed1ng trong cu\u1ed9c s\u1ed1ng c\u1ea3m gi\u00e1c c\u1ee7a m\u00ecnh, c\u00f3 \u0111i\u1ec1u g\u00ec \u0111\u00f3 h\u1ecd c\u00f3 th\u1ec3 l\u00e0m ngay b\u00e2y gi\u1edd, trong m\u1ed7i gi\u00e2y ph\u00fat n\u00e0y, m\u1ed7i ng\u00e0y, thay v\u00ec cu\u1ed1ng cu\u1ed3ng l\u00ean m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c \u0111\u0103ng b\u00e0i tr\u00ean Facebook v\u1ec1 nh\u1eefng \u0111i\u1ec1u t\u1ed3i t\u1ec7. Ch\u00fang ta \u0111\u00e3 th\u1eed nh\u01b0 v\u1eady trong m\u1ed9t th\u1eddi gian v\u00e0 n\u00f3 kh\u00f4ng d\u01b0\u1eddng nh\u01b0 gi\u00fap \u0111\u01b0\u1ee3c g\u00ec.<\/p>\n<\/div>\n<\/div>\n<p><\/body><\/html><\/p>\n<hr style=\"margin-top:2em;\"\/>\n<p style=\"font-size:0.9em; color:#888; text-align:right; font-style:italic;\">Ngu\u1ed3n: Techcrunch<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Silicon Valley c\u00f3 \u0111ang x\u00e2y d\u1ef1ng nh\u1eefng th\u1ee9 sai l\u1ea7m kh\u00f4ng? M\u1eb7c d\u00f9 c\u00f3 t\u1ef1a \u0111\u1ec1 h\u01b0\u1edbng d\u1eabn t\u1ef1 gi\u00fap \u0111\u1ee1, t\u00e1c gi\u1ea3 Ian Bogost trong cu\u1ed1n s\u00e1ch s\u1eafp t\u1edbi &#8220;V\u1eadt nh\u1ecf: C\u00e1ch s\u1ed1ng cu\u1ed9c s\u1ed1ng \u00fd ngh\u0129a h\u01a1n&#8221; \u0111\u00e3 \u0111\u1eb7t ra m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi nghi\u00eam t\u00fac v\u1ec1 c\u00e1ch c\u00f4ng ngh\u1ec7 \u0111\u00e3 bi\u1ebfn \u0111\u1ed5i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12772,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[507,16],"tags":[],"class_list":["post-12774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cong-nghe","category-tin-tuc"],"_links":{"self":[{"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/posts\/12774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/comments?post=12774"}],"version-history":[{"count":0,"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/posts\/12774\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/media\/12772"}],"wp:attachment":[{"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/media?parent=12774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/categories?post=12774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tct.vn\/blog\/wp-json\/wp\/v2\/tags?post=12774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}